Successful work is no coincidence. Behind every outstanding campaign is a strategy that precisely and effectively invests in the set KPIs. Substantiated data and insights serve the basis for these figures. We supplement your years of marketing experience and highlight further facets:
What budget is necessary? Is too much money being spent? Which media convey the message best? How much advertising pressure is necessary? How do we orchestrate the elements used? What is the competition doing? Etc.
With state-of-the-art planning tools we collect all relevant data in direct alignment with current market media research or in primary studies – in this way our strategies calibrate the cornerstones of your campaign.